Another breakthrough in friendship and cooperation between countries awaits as The Japan Foundation Asia Center and the University of the Philippines Film Institute will be holding an exchange program for film students in Asia entitled …and Action! Asia #03 in the Philippines from February 26 to March 10, 2017, in cooperation with Ateneo de Manila University and De La Salle-College of Saint Benilde.  Here, nineteen film students from the Philippines, Japan, Indonesia, Thailand, and Malaysia will come together and co-produce short films within an eight-day production schedule in Quezon City.

 

The Japan Foundation Asia Center, a unit within the Japan Foundation dedicated to conduct and support collaborative initiatives in Asia, launched …and Action! Asia in fiscal year 2014 with the aim of encouraging a new generation of filmmakers from Asia to achieve a greater understanding of filmmaking in other countries, expand their networks in the region, and utilize their experience for their studies and future careers.

 

 

For its third edition, the Program duration is extended, and held outside Japan for the first time. Thanks to the partnership with the University of the Philippines Film Institute, the students this year will collaborate in the Philippines, a country currently reveling in what is called the “third golden age of cinema,” bolstered by countless Philippine films enjoying critical acclaim and awards from various film festivals and competitions all over the world.

 

Another first for the Program is the production and screening of the short films on March 8 from 2PM at Cine Adarna UP Film Institute, which is open to the public with free admission. As with the previous years, the Program will also have lectures by guest speakers including renowned film producer Bianca Balbuena, multi-awarded film director Carlitos Siguion Reyna and screenwriting guru Armando “Bing” Lao.

 

The Program: … and Action! Asia #03 is generously supported by Sony Philippines.

 

About the Japan Foundation Asia Center

The Japan Foundation is Japan’s principal independent administrative institution dedicated to carrying out cultural exchange initiatives throughout the world. The Asia Center, established in April 2014, is a division within the Foundation that conducts and supports collaborative initiatives with its Asian—primarily ASEAN—counterparts. Through interacting and working together in Japanese-language education, arts and culture, sports, and grassroots and intellectual exchange, the Asia Center pursues to develop the sense of kinship and coexistence as neighboring inhabitants of Asia. http://jfac.jp/en/

 

About the University of the Philippines Film Institute

The University of the Philippines Film Institute is the film degree-granting unit under the College of Mass Communication of the country’s premier state university. It counts among its faculty renowned professionals and scholars committed to provide a well-rounded education for the advancement of film all at once as academic discipline, creative practice and enterprise. Degrees offered include one pertinent to Bachelor of Arts Film and another for Master of Arts Media Studies in Film. The BA Film program introduced in 1984 has since progressively evolved to boast now of a curriculum designed for an exhaustive scrutiny of all aspects of the phenomenon of film. The MA Media Studies in Film program focuses on the study of film in the context of increasingly urgent issues of globalization and emergence of new medi technologies. Through the years, UPFI has produced graduates who have continuously made their mark in their field garnering plaudits for their art locally and internationally and earning the highest esteem of their industry peers.

 

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